The early morning bamboo shoots in Deqing, special products of Deqing County, Zhejiang Province, China National Geographical Indication Products. Zaoyuan Bamboo Shoot is a traditional specialty of Deqing County. It is rich in various nutrients and trace elements. It is famous for its freshness, tenderness, and crispness in Jiangsu, Zhejiang, and Shanghai. At the same time, it is a pollution-free "green vegetable". By the vast number of urban and rural consumers.
Shanqing'er Zaoyuan Bamboo Shoots in Deqing County is a county-level excellent agricultural brand project jointly created by Deqing County Forestry Bureau, Agricultural Bureau, Supply and Marketing Cooperatives, Rural Cooperatives, etc. The purpose is to strengthen the supply-side structural reform and break through the Deqing early morning bamboo shoots brand Bottlenecks in development, realizing the transformation of the traditional production, management, and business models of early bamboo shoots, creating a new model for the development of agricultural products, creating the brand name of the early bamboo shoots, enhancing the brand value of the early bamboo shoots, and promoting the economic development of the early bamboo shoots, thereby driving Deqing's agricultural economy Promotion.
TOP Yunnong combined with the smart agricultural cloud platform in Deqing County combined with the periodic needs, through standardized production, industrialized operation, branded marketing, and linked cloud platforms to create a highly integrated production, supply, and marketing model with Deqing characteristics, which greatly enhanced the early garden. The quality of bamboo shoots promoted the integration of the early garden bamboo shoot industry and realized the industrial transformation, which provided important technical and marketing support for the creation of the excellent agricultural brand of the early morning bamboo shoot county in Deqing.
TOP Yunnong helped Shanlier Zaoyuan bamboo shoots to deploy and build a number of agricultural production environment monitoring facilities in the demonstration area. Through dynamic monitoring of the production environment and assisting decision-making, the management of Zaoyuan bamboo shoots was scientifically managed, and the Internet of Things technology was used to achieve The remote monitoring, improvement of soil monitoring, and early warning of abnormal growth environment of the early bamboo shoot planting base ensure the safety of early bamboo shoot cultivation and production, and improve the yield and quality of early bamboo shoots.
Shanzhu'er Zaoyuan Bamboo Shoot is a classic case of Top Yunnong's assistance to Deqing's supply-side structural reforms. It is consumer-oriented and uses the agricultural product quality and safety traceability system developed by Top Yunnong to achieve full digital certification. Through sound standardization and systematic management of picking, sorting, primary processing, monitoring, packaging, and logistics, the information can be transparently entered, managed, and inquired, and complete information about production, transportation, management, and sales in the early garden can be established. Chain to achieve full traceability of product information.
The Shanshaoer early garden bamboo shoot project has effectively promoted the digitalization of agricultural resource management in Deqing County, intelligentized agricultural equipment and equipment, and created a number of regional agricultural product brands in Deqing County. Through Topu Yunnong's channels on the production and sales sides, the early garden Bamboo products have achieved a "seamless connection" with e-commerce. By cooperating with Jingdong Mall to open a specialty store for fresh produce, the company has optimized the sales model of Zaoyuan Bamboo Shoots and transformed from "good to grow" to "sell well".
The Shanbaoer Zaoyuan Bamboo Shoot Project is a successful case of Top Cloud's integrated service model of agricultural production supply and marketing. Now it has easily sold 50,000 kg per day. It strongly illustrates the advantages of structural reform on the supply side of agricultural products, and also illustrates the Pu Yunnong has a set of mature, efficient, and reproducible solutions in serving agricultural product production, management, and marketing. It can create more county-level high-quality agricultural product brands for the market. The development of agricultural economy creates more value.